Tag Archives: max keeping

Rosemary McNaughton- Little Red Door Arrives at Bates and Innes

Rosemary McNaughton- Little Red Door Arrives at Bates and Innes


The drive to target women began before the Second World War and gathered pace throughout the rest of the 20th century. “Women are paying a deadly price for being targeted by tobacco advertisers in the post-war years, health experts claimed yesterday.”

Women were targeted but, according to the graph on the CRUK website, their smoking prevalence remained fairly constant between 1948 and 1975, whence it began decreasing. Obviously the advertising campaign wasn’t too successful! Yet here we have ASH creating the impression that it was, trying to deceive us that it’s now the “pretty” packaging, covered with health warnings and gory images, that is “appealing”.

Image result for cigarette ad 1960s


All photos Ottawa Journal April 20 1960-Carleton Place Bates and Innes Mill

In April of 1960 millworkers walked through the doors of good health in Lanark County. Rosemary McNaughton was part of the Canadian Cancer Society’s Little Red Door program. On April 20 the workers at Bates & Innes in Carleton Place shared McNaughton’s films, literature and words of advice.

The registered nurse set up her movie projector in an unused wool- carding room on an uneven floor. She laid out pamphlets in vice president’s Jack Stewart’s office and talked to everyone about what she knew about the truths and the myths of cancer. She visited with workers and even spent and hour with worried staff that had stricken family members.

By closing time the folks that worked at the Bates and Innes mill knew all about the seven signs of cancer. That was 1960, and here it is 2017 and there is still no cure.


Max Keeping 1942-2015

Live to the Max — Max Keeping


imagemaxMax Keeping and my family — 2014

The first time I met Max Keeping was when I owned my store Flash Cadilac while doing the wardrobe for the CJOH TV show You Can’t Do that on Television. As I walked by his office one day he told me to come in and sample the biggest sundae you ever saw. Apparently the station had been on a group diet and it was over, so they were celebrating with a sundae the size of a small country. Max was always professional, savvy, charming and eloquent when we crossed paths many times throughout the years. Full of warmth and compassion he often came into my store to buy jeans for the kids he took under his wing. Max was always everywhere with his heart and soul, but I never knew how he was eventually going to touch my family.

It was a cold and snowy evening in January of 2014 when Max came knocking at our door in Carleton Place. Angelo had been dealing with a cancer that was aggressive. He was seriously considering some sort of alternative medicine, and I was unhappy with his choices. Around 7 pm that winter night Ilon from the Bourbon Room in Ottawa drove Max to come and visit Angelo, and I will never forget what a change he made in him for the next few days. Max was inspiring to us all, no matter what he himself what was going through. When he left that night Angelo was full of hope.

Sadly, a month later he passed away and Max wrote:

“Cancer is such a vulgar bully. Angelo confronted it with gallantry. It was a honour and privilege to meet him. The family will ensure his legacy by celebrating the values on which he based his life. He will be missed by many. Max

And so now I write in remembrance of Max. Thank you for taking the time out of your busy life to come and do what you did for Angelo. Every single person needs to be heard, and he listened to each one of us that night. He truly lived the motto: “It’s not about me-it’s about all of us.” That night Max told me he still got up every morning and danced. I know in my heart Max is still dancing with his feet–but he is also still dancing with that big heart that he had for everyone and everything. That’s only just one of the things I will remember Max Keeping for.

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