Montreal River Miner and Iron County Republican
18 Dec 1900, Tue • Page 2
Rye flour shampoo:
- 1-2-3 tbsp fine grounded light rye flour (depending on your lengths of hair)
- Mix with water until you have a slightly running paste (some say it works better for them if the paste is really running, I find it easier if it is not too thin)
- Wash out thoroughly and if you like use an apple vinegar rinse too.
- If you hair feels still dry, try and use a tiny tiny bit of coconut or argan oil to rub into your hair ends. Too much will make your hair look greasy straight away, and I can only use it the evening before I wash my hair, because else I look like I have really fatty hair. But for people with thicker hair it works great.
- If you are in a rush and can’t wash your hair, you can mix starch with unsweetened cocoa powder plus a tiny bit of cinnamon to make your own dry shampoo.
- Don’t make rye flour shampoo in advance. It will become kind of a stinky sour dough something. I tried it once accidentally when I made too much and kept if a few days for the next wash, it was not really fancy 😀
By the early 1900s, several hair care changes were afoot. Bathing had become an essential aspect of personal hygiene, and shampoos and cleansers for the hair became more common.
During the Victorian Era, thousands of doctors were hitting the streets, proclaiming the health-benefits of bathing to the world. The Victorians were famously fascinated with new, industrialized products and health fads. Washing hair with lye was still common, but a challenger appeared on the scene in the form of the humble egg. Now, about once a month (as was the recommended amount), women would crack eggs over their heads, work the gooey egg up into a lather in their hair, and then rinse it off.
Finally, in 1930, in Springfield Massachusetts, Dr. John H. Breck founded Breck Shampoo. It was because of his clever advertising campaign that commercial shampoo began to be used as the hair-washing product. Breck ran ads in Woman’s Home Companion, Seventeen, Harper’s Bazaar, Glamor, and even Vogue, under the slogan “every woman is different”, claiming to create a personalized shampoo that would result in beautiful hair, every single time. By the 1950s, his shampoo was available nearly everywhere. The campaign remained popular until the 1970s, creating a cultural expectation of frequent hair-washing.